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Zmags Transforms the Tablet, Smartphone and Web Consumer Experience

02/28/201204/14/2014 Guest Post

*First-of-its-kind rich media interface enables marketers, retailers,brands and publishers to increase consumer engagement with their content and product offerings Zmags, the leading provider of rich media mobile and social merchandising, today introduced a groundbreaking consumer shopping user interface (UI) dubbed “Zmags Convergence”. This new, visual environment completely redefines and streamlines a consumer’s shopping experience on tablets, smartphones, the Web, and in Facebook. Using Zmags Convergence, retailers, brands, multi-level marketers and agencies can create a new class of engaging and immersive shopping experiences that propel merchandising and commerce from today’s search-and-purchase…

Zmags study examines m-commerce and tablet commerce readiness of top 100 American retailers

02/20/201202/20/2012 Julie Campbell

Zmags has published the results of its study that assessed the cross-channel marketing readiness of the top 100 U.S. online retailers in terms of their use of mobile, tablet, and social media, and they discovered that very few of them are working to achieve the full commerce potential of mobile devices. The study was conducted in November 2011 and examined the smartphone and tablet offerings of the leading 100 retailers (according to the 2011 Internet Retailer Top 500 Guide). Android smartphones, iPhone, and iPad offerings were scrutinized by the researchers.…