Study highlights the potential of Southeast Asia as a prominent retail market Southeast Asia may be a massive mobile commerce market that has not yet been tapped into, according to a study by UBS. The study shows that online spending throughout the region is likely to reach $35 billion by 2020, driven by the growing adoption of mobile commerce among consumers. Many people in the region are gaining access to smartphones and tablets, and their interest in mobile commerce has grown along with this. Lazada begins seeing more online traffic…
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