YouTube app is testing a less red experience

YouTube App - Tablet

The color has been a major part of the brand’s identity, but it is testing a toned-down version. The YouTube App is very easy to identify whether it’s open or not, due to the vibrant red logo and other components such as the progress bar. That said, the brand is testing out a toned-down version of the color. The video-sharing platform regularly tries new features and changes, but always leaves the red elements. The YouTube app is not new to additional features and tweaks to the design and experience, but…

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YouTube comments cleanup attempt launched, giving trolls a timeout

YouTube Comments - Person using YouTube

Users whose abusive comments violate community guidelines will be suspended for 24 hours. A new rollout has begun in an effort to help control the growing toxicity in YouTube comments, particularly in terms of those violating community guidelines. The platform had previously used tools such as popups in the hopes of keeping interactions “respectful”. The improvement the YouTube comments environment had previously taken more subtle approaches, but the company has now added a touch more assertiveness to their angle by applying warnings and timeouts. If abusive YouTube comments are detected…

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YouTube dislike button barely has any impact on recommendations

YouTube dislike button

The “not interested” feature also does not have much of an impact on the recommended videos. A recent Mozilla study has shown that feedback tools such as the YouTube dislike button and “not interested” feature do not have much – if any – impact on the video recommendations a user receives on their homepage. Mozilla recently published their findings that the feedback tools barely work at all. Though the feedback tools might provide creators with some added information about what their audiences like, in terms of the recommendation algorithm, the…

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YouTube TV app likely to obtain Short and split screen features

YouTube TV app

This will make it possible to view the platform’s shorter videos and watch multiple simultaneous live feeds. The YouTube TV app for Android TV and Google TV will soon have new features including the ability for users to play Shorts, the shorter-form videos on the platform in addition to a split screen function that allows users to watch as many as four live feeds at a time. The new features have yet to be officially confirmed by the video platform behind the application. According to media reports, company employees have…

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YouTube Go to shut down in August, bringing offline videos to an end

YouTube Go - News - YouTube Logo

Google announced that the app will be brought to an end, recommending that users install the main app. Google recently announced that YouTube Go will be shutting down starting in August 2022, after which point videos will not be available for viewing offline. The company recommended that users download the standard app to stream the videos instead. The YouTube Go lightweight application first launched in 2016. Among its most popular features is the offline viewing as well as nearby sharing. The application was developed with emerging markets in mind. Like…

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