U.S. companies still have yet to come close to reaching the full potential of mobile shopping. New research has shown that even though m-commerce has received an enormous amount of hype, 41 percent of American shoppers have said that they’re not ready to use their tablets and smartphones for purchasing online products and services. This equates to approximately 103 million people in the United States. This could imply that there is nothing to m-commerce, but it is much more likely that there is huge potential for growth in this area.…
Read MoreM-commerce remains a tremendous opportunity for American retailers and brands
