Google’s augmented reality Glass may be banned in the UK due to safety issues Google Glass, the company’s ambitious augmented reality glasses project, has hit a snag in the United Kingdom. The Department for Transport has targeted Glass as a potential danger to drivers. The government agency may move to ban drivers from using Glass while operating a vehicle. This is because the device can be considered a major distraction to drivers due to its various augmented reality features. Whether Glass will be banned, however, has yet to be determined.…
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Augmented reality showroom dazzles at SEAT
This groundbreaking new use for the technology is making a splash in the U.K. This week, SEAT has been using a state of the art augmented reality experience within its showroom to help consumers to take a look into what the future may have to hold for them. The mobile marketing campaign uses the cutting edge Blippar application. The Blippar app can be used by way of an Android or iOS tablet or smartphone and implements the very latest in augmented reality technology in order to help consumers to see…
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