Google to bring mobile wallet application to the UK in 2012

Mobile Wallets

Technology powerhouse Google has announced that it will be bringing its NFC powered mobile wallet technology to the UK in 2012. The company released its much anticipated Google Wallet application earlier this year. The app can turn any Android, NFC-enabled smart phone into a mobile payment device. Google has been investing heavily in promoting NFC technology recently, hoping to expand the reach of the growing mobile commerce industry. Mobile commerce has gained a foothold in the UK, but there are currently few mobile applications capable of allowing consumers to make…

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In 2021, mobile purchases will break the $30.5 billion mark

Mobile Commerce

According to estimates by Barclays Corporate, by the year 2021, British consumers will be spending 19.3 billion pounds ($30.5 billion) through the use of their mobile phones as advancements with technology are made at an increasing rate and a growing number of people obtain smartphones. The current figure is an annual 1.3 billion pounds, which has been driven by new technologies such as faster transmission of mobile data and near field communication (NFC). Barclays Corporate, a Barclays Plc unit based in London, released a report saying that the largest category…

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Empirix survey indicates that companies are ill prepared to meet consumer shopping demands

Mobile Commerce

Empirix Inc. has released their latest survey results, which were commissioned by the Customer Experience Foundation, in order to obtain a closer look at mobile shopping in the United States, the United Kingdom, Germany, and France. Empirix is a leader in the service quality assurance solutions market for management of end-to-end comprehensive customer experiences in terms of IP-based communication and mobile broadband systems. The survey determined that though consumers are ready to buy products and services on a regular basis, within the next 36 months, through the use of their…

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