Tag: uk m commerce

M-commerce affiliate network sees explosive performance

Stephanie Beck
m-commerce growth

The company has broken records that had previously been set as it jumps past its millionth mobile sale. Affiliate Window, a network from the United Kingdom, has just announced that it has lined up for a highly successful year and has already broken records as a result of the impact of m-commerce. The network reported that it broke the million sale mark in March 2013, and that this shattered previous records. This m-commerce performance has kept it on track for the type of highly successful year that it was hoping…

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M-commerce sales report shows high 2012 figures

Sam Lambert
United Kingdom mobile commerce

A report from a benchmarking company in the United Kingdom shows £7.5 billion in sales. According to the results of 2012 as reported by IMRG Capgenmini Quarterly Benchmarking, from the United Kingdom, m-commerce sales broke the £7.5 billion mark. To many, this has signaled the true beginning of the mainstream use of this channel by consumers. The internet trade organization reported that in 2012, m-commerce sales made up 12 percent of the overall online shopping revenue in the United Kingdom. This was a massive increase over 2011, when that same…

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M-commerce used mostly for research not purchasing

Jennifer Goula
M-Commerce growth

Adults in the United Kingdom use their mobile devices for research but use computers to buy. As a result of m-commerce security concerns, adults in the United Kingdom are still using their mobile devices to research products, but when it comes to making the actual purchase, they are still opting to use their desktops and laptops to buy the items that they choose. This is the case among one quarter of adults in the U.K., as they have yet to trust mobile. The study was conducted on behalf of BSS…

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M-commerce is still not being taken seriously by top companies

Jennifer Goula
mobile commerce affluent

Leading businesses in the U.K. are failing to take advantage of this highly important channel. A study that has looked into the largest companies in the United Kingdom has discovered that they are often progressing in an weak or entirely wrong direction when it comes to m-commerce and appealing to consumers with smartphones and tablets. The study found that these large organizations are failing to take this channel seriously. It indicated that approximately 70 percent of mobile users in the United Kingdom are now owners of smartphones. Approximately half of…

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M-commerce set for massive Christmas shopping success in UK

L. Green
in-store Mobile commerce shopping line

New research from NetSuite has shown mobile commerce will be a key factor in holiday shopping. An m-commerce study commissioned by NetSuite Inc. has revealed that nearly one quarter of consumers intend to spend a larger amount of money this year on their Christmas shopping than they did three years ago. It also indicated that many would be using mobile devices to help to make their purchases. The research indicated that m-commerce will be playing a vital role in driving holiday sales throughout the Christmas shopping season in the United…

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