tracking qr codes Archives

Tracking QR codes let parcels and packages communicate with recipients

04/29/201604/27/2016 Julie Campbell

The Gopher delivery tracing Android mobile app uses quick response codes to relay a huge amount of info. Gopher has now announced that it is using tracking QR codes with its Android app in order to provide customers with the opportunity to gain a great deal more information about their parcels than would be possible through the use of a traditional barcode. The purpose of the quick response codes is to improve the tracking of deliveries and of stock. This, according to the Ontime Group general manager, Walter Scremin. That…

QR codes help University researchers to understand ants

04/23/201304/22/2013 Stephanie Beck

The scientists were able to use the barcodes to monitor the social hierarchy in a colony. Scientists in Switzerland from the University of Lausanne have found a new and fascinating use for QR codes in which they were employed to better understand the social hierarchy of ants, so that fascinating new discoveries could be made. The use of the barcodes allowed an entire colony of ants to be tracked by following each individual. The scientists were able to use the QR codes to individually mark each member of an ant…

SnapTags versus QR codes for mobile marketing

12/01/201112/01/2011 Jennifer Goula

The results of a new SpyderLynk infographic study have been released, comparing the two most popular marketing barcodes, QR codes and SnapTags. This particular comparison looked into the functionality, accessibility, and brandability of the codes, as well as the costs that are associated with their campaigns. For example, QR codes can only be accessed by people who have downloaded a QR code reader, while SnapTags are only available to individuals whose smartphones have a camera feature. Both of them give various options for tracking data and reporting. SypderLynk CEO, Nicole…