Diwali or the festival of lights is a popular Indian festival celebrated by the Hindu, Sikh, and Jain communities across the world. Spiritually, it symbolizes the victory of light over darkness and good over evil. Homes, offices and streets are decorated with colorful flowers, lights, and lamps. An important aspect of the celebration is Rangoli – a traditional floor art created using colored rice flour, sand, or flower petals. QR Code Rangoli by Scanova Scanova, an India-based company that provides QR Code Generation tools, celebrated Diwali by taking Rangoli one…
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QR codes and NFC to be supported by Microsoft Tag
Microsoft has announced that its mobile barcode service, Microsoft Tag, will be supporting near field communication (NFC) and QR code technologies. The software giant is hoping that by adding these additional capabilities to its Tag mobile barcode service, it will be able to reduce or even eliminate the current confusion that consumers have regarding the different types of mobile barcodes that are currently available. According to the general manager of Microsoft Tag, Aaron Getz, Microsoft Tag is offering support for the two most common types of two dimensional mobile barcode…
Read MoreChili’s achieves over a quarter million scans in a recent QR code campaign
A fundraising campaign being held by Chili’s to benefit a charity for childhood cancer has brought about a success of 291,000 scans of a QR code that was printed on tents and coloring sheets placed on tables throughout the restaurants. The annual Create-A-Pepper to Fight Childhood Cancer campaign was held for the eighth year by Chili’s Grill & Bar and brought in more than $5 million in donations in order to assist children who are receiving lifesaving treatments form St. Jude Children’s Research Hospital. This is the first multi-level campaign…
Read MorePitney Bowes launches new QR code management system to help companies adopt the technology
Pitney Bowes, a software and hardware manufacturer based in Connecticut, has launched a new QR code management system. As the popularity of QR codes grows, more companies are beginning to look for ways to incorporate the codes into their businesses and marketing efforts. While the codes are not overly complicated themselves, there are some serious pitfalls that could interfere with their use that many companies simply are not aware of. Pitney Bowes aims to make the use of QR codes a bit more intuitive with their management system while helping…
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