Tag: tesco qr codes

Mobile payments app to be tested out by Tesco

John Montgallo
tesco mobile payments

The company will be running a trial of the PowaTag mobile app at its Soho store on Dean Street. Tesco has revealed that it running a trial of the mobile payments app called PowaTag for the first time in order to enhance its strategy to be able to improve the speed of its lunchtime rush experience. This grocery store giant is working with the mobile app in order to trial the payments experience and speed. The trial will be running in the Soho area of London for a week at…

Read More

QR codes at Tesco help consumers to learn more about meat

Julie Campbell
meat qr codes food

These quick response codes will help shoppers to learn the origin of the products they want to buy. Tesco Lotus has now released a new set of QR codes that have been added to the packs of fresh meat that allows customers to be able to scan them to learn more about the history of the product and trace its origin. This, according to the company’s head of trading law and technical, Pornpen Nartpiriyarat. The system of QR codes at Tesco Lotus will inform consumers about products from the shelves…

Read More

QR codes and augmented reality enhance Tesco Christmas display

Julie Campbell
Tesco qr codes and augmented reality

This unique combination of quick response codes and mobile technology brings added features to shoppers. Tesco has now added the next element to its mobile friendly shopping experience by introducing an interactive Christmas window display that uses QR codes and augmented reality to allow shoppers to be able to use their smartphones and tablets to browse, shop, and simply enjoy their time at the store. This is not the company’s first foray into the mobile sphere, as it had even introduced its own tablet. Tesco brought its Hudl Tablet to…

Read More