QR Code Press

Fast-service food and beverage industries embrace mobile commerce

02/11/201602/09/2016 Stephen Vagus

Companies are beginning to cater to the demand for mobile commerce support More companies in the fast-service food and beverage industries are becoming involved in mobile commerce, following the example set by Starbucks, which has found significant success in the mobile sector. These companies have taken note of the growing demand for mobile services coming from consumers and are beginning to support mobile payments. Starbucks has established a lead in supporting these payments, but the gap between the company and its competitors is beginning to close. Several companies are beginning…

Mobile commerce partnership begins between Taco Bell and CARDFREE

11/04/201411/01/2014 L. Green

A new smartphone app has now been launched across the United States that includes an ordering solution. The leading provider of mobile commerce solutions to large merchants, CARDFREE, has now announced that it is now the app platform provider behind the newest smartphone based offerings for Taco Bell, which were launched across the country, last week. The fast food chain selected the company in order to provide an m-commerce ordering solution, among other things. Taco Bell selected CARDFREE for its mobile commerce app that allows consumers to make orders, but…

Google Glass could bring millions in savings to KFC and other fast food chains

10/29/201410/27/2014 Sam Lambert

These augmented reality glasses have the potential to save companies millions through improved worker efficiency. One of the largest fast food chains in the world, KFC, has recently run a trial using Google Glass, in which its employees were trained to use the device with a software program that was designed to help them to improve their overall efficiency rate. The parent company for that fast food chain, Yum Brands, could reduce its labor costs considerably. The training program that used the Google Glass wearable technology was created by a…

QR codes from Taco Bell prove popular

02/25/201302/23/2013 Julie Campbell

The smartphone friendly barcodes managed to bring in approximately 225,000 scans from consumers. Taco Bell has just released the results of the QR code scans that it generated through its ESPN College Football campaign that it held for the Bowl Championship Series and revealed that the barcodes were scanned 225,000 times. This represents a tremendous success for the use of the barcodes on their product packages. The QR codes were found on a number of their 12 pack taco boxes, as well as other items such as their soda cups.…