A new report has shown that when it comes to strain on consumers, this time of year beats out holiday purchases. Performance analytics company, Soasta, has now released the findings of the Soasta Back to School Shopping Report Card, which is an annual survey that examines various components of online and mobile shopping purchases. The focus of this survey was on the stressors for shoppers when shopping for the upcoming school year. What this online and mobile shopping research determined was that virtually all (91 percent) back to school shoppers…
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Mobile commerce will be used by 86 percent of Australians in the next year
A new survey has shown that the upcoming 12 months will see considerable growth in this market. A new report from InMobi has revealed the results of their research and data analysis, which has shown that over the year that followed the study, almost 86 percent of consumers in Australia intend to engage in mobile commerce. This would represent a growth of 11 percent over the figures recorded at the same time in 2013. About 34 percent of the respondents of the survey feel that mobile commerce has become an…
Read MoreTablet commerce success will be a global phenomenon
A new report has shown that the use of tablets with broadband subscriptions will skyrocket over coming years. According to the Wireless Operator Strategies (WOS) service report, which was recently released by Strategy Analytics, the tablet commerce world is about to experience an explosive amount of growth that will be continuing over the next five years. These mobile devices will massively increase in use with broadband subscriptions during that time. The report indicated that tablet commerce will be very important in mobile broadband subscriptions both in 3G and 4G LTE.…
Read MoreTablet commerce is becoming a beloved shopping experience
Consumers not only prefer these devices but are using them entirely differently than their smartphones. Though consumer behavior over smartphone and tablet commerce has already started to be seen as quite different when it comes to the way that they use the devices for retail shopping, recent statistics are starting to provide greater insight into those differences. People who use the larger of the two small screens have very distinct shopping behaviors. When it comes to tablet commerce, BI Intelligence has reported that users are more likely to do a…
Read MoreChristmas m-commerce is to be three times bigger than last year
Faster smartphone internet speeds have made it possible for more U.K. shoppers to comparison shop and purchase. EE, a digital communications company based in the United Kingdom, has recently released its 4GEE Mobile Living Index, in which it has shown that the greater penetration of 4G throughout the country will help consumers to take part in Christmas m-commerce to such a degree that its figures will be three times greater this year than they were in 2012. This could result in a transformation of the overall holiday shopping experience for…
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