T-Mobile is selling consumer app data to advertising companies

App data - T-Mobile Store

The company uses network-level tools for tracking applications people are using on their phones. T-Mobile has a reputation for being rather loose with the online and app data collected from consumers and now it has placed its intentions to keep it up right out in the open. The company has launched a new ad platform that is called T-Mobile Advertising Solutions. T-Mobile Advertising Solutions comes with a business model that aggregates customer app data such as usage patterns, and then sells that information to advertisers. The program’s specifics aren’t entirely…

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Closing the Loop implements new program to boost cell phone recycling

cell phone recycling - mobile phones

On average, only 25% of the mobile phones people throw out are recycled. Cell phone recycling isn’t as common as you might think. There are more mobile phones on the planet than there are people by over 1 billion and an estimated additional 1.5 billion are expected to be churned out by electronic manufacturers this year alone. It is estimated that only about 25% of phones that are tossed are recycled and this percentage is far lower in some places, including only about 1% in Africa. Now, Closing the Loop…

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Mobile service carriers offer free wireless to Hurricane Harvey victims

mobile service carriers

As the companies struggle to keep their networks going, they have offered their services free until September 1. Mobile service carriers T-Mobile, Sprint and Verizon announced that people in areas struck by Hurricane Harvey will receive free wireless services. The companies were all battling to get their services up and running and to keep them that way, but they have promised customers will not be charged during that time. Equally, AT&T has announced that it will issue credits to people using its network in areas hit by the hurricane. The…

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Baby boomer phone service gets a special discount from T-Mobile

senior phone T-mobile baby boomer phone service

The service provider is seeking to draw a specific demographic of wireless customers through new savings. T-Mobile is seeking to use baby boomer phone service discounts in order to appeal to that targeted consumer demographic. Over the last three years, the company has used this type of strategy to draw more new wireless customers than all its rivals combined. The provider’s current customer base is heavily weighted toward younger urban demographics. In order to help close the gap in its customer base, T-Mobile has introduced new baby boomer phone service…

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T-Mobile declares war against unlimited mobile network abusers

T-Mobile mobile network carrier Technology News

The company has launched a massive effort to punish people who are tethering their smartphones. T-Mobile has announced that it will be taking on a considerable effort to track down the people who are using the unlimited mobile network packages to an extreme degree through techniques such as tethering and creating hotspots. According to the CEO, there is only a small percentage of customers who are using the majority of the bandwidth. CEO of the mobile network provider, John Legere, has stated that there is “a fraction of a percent”…

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