Mobile commerce platform from Swirl to reinvent in-store experience

Swirl mobile app

Shopping at brick and mortar locations may undergo a revolutionary change. Swirl has now launched a new form of mobile commerce platform that brings the technologies of smartphones, social, and web together in order to improve the shopping experience offline. Offline purchasing still makes up over 90 percent of retail sales. By combining in-store shopping with the mobile commerce experience, it enhances one with the other for an improved overall engagement for a greater likelihood of shopping, and of larger overall purchases. According to Hilmi Ozguc, the CEO and founder…

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Swirl mobile shopping application unveiled

Swirl mobile app

New mobile shopping platform revealed by Swirl Networks Swirl Networks, a startup based In Massachusetts, has unveiled what it believes to be a next generation mobile shopping platform. The company has launched the Swirl application for iOS devices, which aims to combine interactive and social technologies to connect consumers to their favored retail stores. Swirl is the latest in a series of similar mobile shopping applications that are designed to make mobile shopping a more prominent part of the retail industry. Swirl already attracts support from major retail brands Swirl…

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