SnapTag users receive additional discount so smartphone consumers can shop directly. Leading marketing technology business, SpyderLynk, which was also the creator of the trademarked SnapTag (a barcode similar to a QR code), has announced that it will be taking part in the 2012 Mobile Commerce and Personalization Promotion from the U.S. Postal Service, through an offer of its Buy-it-Now Mobile Commerce barcodes within the consumer direct mailers throughout the summer months. This promotion by the Postal Service is meant to show that direct mail is still relevant to smartphone marketing.…
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SpyderLynk obtains SnapTag technology patent approval in the United States
Quick and easy barcode technology Leading marketing technology company, SpyderLynk, the creator of the SnapTag, has officially received its U.S. patent approval for its SnapTag two dimensional barcode technology, with Patent No. 8,094,870, which was called “Encoding and Decoding Data in an Image”. SpyderLynk’s U.S. patent was issued on January 10, 2012. According to the founder and CEO of the company, Nicole Skogg, “We’re delighted to reach this next step in our business evolution.” She added that “By securing the U.S. patent for SnapTag, our solution is now officially recognized…
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