Tag: South Korea mobile commerce

Mobile shopping trends are boosting e-commerce adoption in emerging markets

Sam Lambert
Mobile shopping trends - Shopping on mobile

As a growing number of everyday tasks are completed online, doors are opening in countries worldwide. Though mobile shopping trends have been steadily growing in the United States and have been spurred on by the pandemic as more people are inclined to stay home to shop, this growth is also being seen in emerging markets where e-commerce hadn’t broadly taken hold. Emerging retail markets are now taking off online due to the expansion of m-commerce use. The growing participation in mobile shopping trends is playing in favor of the Emerging…

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Mobile commerce transactions are highest in Japan

Stephanie Beck
NTT Docomo qr code japan

The second quarter figures for 2016 showed that the country had nearly 55 percent conversion rates. Criteo recently released its figures regarding mobile commerce transactions in Q2 2016. They revealed that the conversion rates for m-commerce were highest in Japan, the United Kingdom and South Korea. The performance marketing technology firm underscored that the top spot was held by Japan. These results were compiled after analyzing 1.7 billion transactions from both desktop and mobile sites. The analysis involved annual sales totals worth $720 billion. It involved the figures from more…

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Impulse is driving mobile commerce in South Korea

Jennifer Goula
Laughing Young Woman Socializing in a Party Setting - mobile commerce

Impulse buying is becoming a major force for those living in South Korea Consulting firm McKinsey has released a report that shows that impulse is driving participation in mobile commerce in South Korea. The report notes that the country’s mobile commerce market has doubled in value every year since 2010. Now, mobile accounts for nearly one-third of all online sales made in the country, making South Korea one of the most attractive mobile markets in the world. The report also notes that consumers are making mobile purchases based on impulse…

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Naver to launch mobile payments service in South Korea

Stephen Vagus
Mobile Payments adoption by women

New mobile payments service will be launching in South Korea this year Naver, the leading web portal operator in South Korea, has plans to launch its own mobile payments service in June of this year. The company has seen a great deal of promise in the mobile space, with this perspective coming from its subsidiary Line, a leading messaging service based in Japan. Naver notes that 30% of keyword searchers have to do with shopping, and many of these searches are coming from mobile devices. Naver Pay will allow consumers…

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Mobile commerce market is showing healthy signs of life in Asia

Stephen Vagus
mobile commerce payments smartphone shopping

Mobile apps are beginning to embrace the concept of processing mobile payments Mobile commerce is heating up throughout Asia. People are adopting smartphones and tablets at a rapid rate and they are beginning to demand more mobile-centric services from the companies that they support. These companies are answering this demand by introducing new features to their well used mobile applications. A growing number of mobile apps, that had once been little more than social media tools, are now becoming mobile commerce platforms. KakaoTalk is planning to facilitate mobile payments beginning…

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