Chinese social commerce comprises 11.6 percent of online sales

Chinese Social Commerce - man and woman using phones in Beijing

Retail sales over this channel have been skyrocketing across the country and will continue growing. Chinese social commerce is rapidly rising and is expected to reach $242.41 billion in 2020, comprising 11.6 percent of the total online retail sales in the country, according to a new eMarketer forecast report. The report predicts that by 2023, the growth rate will bring that figure to almost double that level. The report indicated that Chinese social commerce would continue an extremely rapid rise for retail sales, almost doubling by the close of 2023,…

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Social commerce growth takes off with help from the pandemic

Social Commerce growth - TikTok app on phone

Many platforms including Instagram, Facebook and TikTok have seen activity rising. The coronavirus pandemic has given quite the shot in the arm to social commerce growth. A number of different platforms have experienced rising shopping activity as more consumers look to digital channels during lockdowns. This doesn’t come as much of a surprise as people look for alternatives to in-store purchasing. A number of large, well known online merchants – Amazon in particular – have managed to find themselves in an exceptional position for profit due to the temporary closure…

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Snapchat mobile commerce speculations abound with PayPal integration

snapchat mobile commerce

The digital payment software was recently added to the social media platform’s (SDK). The rumor mill is hard at work with speculations of Snapchat mobile commerce possibilities. Engineers participating in the mobile app’s development recently integrated PayPal into the software development kit (SDK). The PayPal SDK could mean person to person or even mobile shopping opportunities on the social platform. This was originally reported by MightySignal, a mobile intelligence service. “Curiously, we noticed Snap recently installed the Paypal SDK, one of the most commonly used payment processing SDKs, in both…

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Shopify is first to use commerce side of Facebook’s social media marketing

Facebook social media mobile marketing buy button

The company has now become the initial user of the conversational shopping feature with Messenger integration. Shopify Inc. has now decided to lead the way when it comes to the upgraded commerce opportunity offered by Facebook’s social media marketing over its multi-channel cloud-based platform that has been created for small and medium sized businesses. It has now integrated with the new Facebook Messenger Platform for offering live customer support. It will also enhance social media marketing through push notifications and offer automatic order confirmations, shipping updates and a great deal…

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Mobile commerce is evolving with the help of social media

social media marketing mobile commerce

Social media companies are looking forward to the evolution of mobile payments Social media companies see a great deal of promise in the mobile commerce space, especially if it continues to become more personalized for consumers. The world of mobile commerce is beginning to evolve, with retailers and brands offering more personalized experiences to consumers. Facebook, Google, and Foursquare are all trying to deliver these experiences as seamlessly as possible in order to secure the growth of mobile commerce and its continued evolution. Facebook sees great promise in engaging with…

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