Social media stocks drop $135 billion following Snap profit warning

Social Media Stocks drop

The platform’s shares tanked by 43 percent following the announcement it made. Snap Inc. recently issued a profit warning, causing social media stocks to lose over $135 billion in market value. The sector is already struggling with halted user growth and worries over rate hikes. Following the announcement, Snap’s own shares fell by the largest intraday decline it ever experienced. In fact, the 43 percent dive the Snap share took brought it below its $17 initial public offering price from 2017. That selloff eliminated nearly $16 billion of the company’s…

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AR Experiences are on their way to local landmarks via Snap

AR Experiences - Augmented Reality

The social media giant has made a new move in letting users experience the augmented reality world. Snap has announced that it is making a new move into the world of augmented reality with AR experiences that will let local landmarks be converted into something entirely new. Creators will be able to use the feature to transform local landmarks into something different in the digital sphere. Yesterday, Snap unveiled its new software tool called Custom Landmarkers, which makes it possible for users to construct 3D models out of physical locations.…

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Snapchat mental health feature to provide interventions to vulnerable users

Snapchat mental health - SnapChat mobile phone

The Here For You tool will offer users with applicable content from experts in mental wellness. A new Snapchat mental health tool is launching. It is called Here For You. It will offer users “safety resources” from mental health experts if a user conducts a search for certain sensitive topics. Among the search subjects that can trigger the feature include depression, anxiety, bullying and suicide. The company announced the launch of the Snapchat mental health tool earlier this week. The goal is to support its users during vulnerable times in…

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Snapchat Adidas mobile game lets players buy special baseball cleats

Snapchat Adidas mobile game - Image of Adizero Red Adidas Shoes

Adidas partners with Snapchat and Dick’s Sporting Goods to launch a shoppable 8-bit mobile game. The Snapchat Adidas mobile game, called “Baseball’s Next Level,” is an 8-bit mobile game available on the social app. The game, which is the result of a partnership between the German sportswear giant, the social app, and the American sporting goods retail company, lets Snapchat users play as MLB athletes and each of those athletes are wearing their own limited-edition cleats from the Adidas 8-bit collection. Snapchat users can purchase the shoes directly within the…

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New Snapchat mobile gaming lets users play real-time, multiplayer games

Snapchat mobile gaming - Snap Games - YouTube

Snap Games is a new addition to the Snapchat platform. Snapchat mobile gaming has arrived. The multimedia messaging app has expanded its platform to include Snap Games, which lets users play real-time, multiplayer games while talking and texting with friends. Bitmoji Party was announced as the first title for Snap Games. During its first Snap Partner Summit in Los Angeles, the company revealed the launch of its Snapchat mobile gaming platform as well as its first Snap Games title, Bitmoji Party. Bitmoji Party is not unlike the style of Mario…

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