Pinkberry has announced that it has expanded its current mobile strategy to include the implementation of the Google Wallet, to allow consumers to pay for their purchases, receive discounts, and redeem coupons, through the use of their mobile devices. The yogurt retailer, Pinkberry, started in 2005 in California, and that has since spread across the country and around the world with more than 175 locations. Through a partnership with Micros Systems Inc., Pinkberry has been able to implement the mobile wallet, which is now live in 69 different American locations.…
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Mobile pay ready to come out of the shadow
We have been hearing for a while now that some form of mobile payments was going to become the third most popular way for us to pay for purchases, with cards and cash remaining as the main two. However, despite a lot of talk from some important figures and much excitement among technology gurus we have not seen much progress on that front. NFC, which has been lauded by some as the next big thing has struggled to be adopted by retailers, shoppers or even phone manufacturers. In addition to…
Read MoreMERCHANTS ENCOURAGED TO GET MOBILE BY GOOGLE AND MOBANK GROUP
Mobile technology company, The MoBank Group has been confirmed as a vendor for Google’s “Get Mobile” or GetMo initiative. GetMo is a Google-led initiative dedicated to helping UK businesses ‘Get Mobile’ by providing them with the tools and resources they need to make their websites more mobile friendly. It aims to make the integration onto mCommerce easy for businesses by providing them with recommended technology and expertise. As part of this, MoBank, as a supplier in the mCommerce space is confirmed as a vendor for Google’s newly launched GetMo initiative…
Read MoreSiri and Seconds work together to allow consumers to use voice to interact and transact with merchants
Siri, the Apple personal assistant that works in the latest iPhone device, can now work with Seconds to allow consumers to experience a direct interaction with merchants, including the transaction process, through the use of the mobile web. When consumers set up their Seconds accounts with their payment information, their mobile phones not only become transactional devices, but when those smartphones also have Siri, Seconds can be used over voice. Individuals are able to use Seconds to send a quick message that is followed up by a transaction through text…
Read MoreBarclays launches Pingit app to bring P2P payments to the UK
The new Pingit mobile app from Barclays has been designed to make it easier for consumers to exchange money by sending funds directly to a mobile device into another account. According to Barclays, the Pingit app is the first banking app of a person-to-person nature that is available in Europe. It allows anyone with a U.K. banking account and a mobile telephone number to send money with just as much ease as sending a text message. According to the Barclay PLC accounts director, Dan Wass, “This is about recognizing how…
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