Mobile marketing A&W Burger partnership with 3Seventy brings deals to smartphone users

A&W Root Beer SMS Mobile Marketing

New SMS campaign for the restaurant franchises includes nearly 200 West Coast locations. Leading mobile marketing engagement solutions provider, 3Seventy, has just announced that it has launched a new campaign using SMS for Harman Management, which is the owner of almost 200 A&W Burger franchise locations across the West Coast of the United States. Impressive results have already been recorded, still very early on in the campaign. Harman Management, along with 3Seventy and AFA Krause Advertising, have recorded the response within the first month of the program as having achieved…

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Spammers take aim at mobile phone users

Mobile Commerce

Spamming techniques under a watchful eye. Text messages have become the latest target for marketers who use spamming techniques to reach a broad audience in a similar way to that which has already been filling email junk folders for many years. According to Ferris Research, in 2011, it is estimated that American consumers received approximately 4.5 billion texts with spam ads. This was more than twice the number that was received in 2009, when there were an estimated 2.2 billion spam texts. Though the problem has not yet grown to…

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Eco friendly SMS for mobile marketers

Green advertising

Green advertising The world is starting to come to understand that changes – and large ones – are more important than had previously been assumed in order to help to rescue the world from the environmental damage that has already been caused, or at least slow down the growth of the impact that we continue to have. As an element of this many companies are going paperless in order to reduce the amount of forest that is destroyed and pollution that is caused by the logging, production, and transportation of…

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CommerceTel Corporation announces its selection as the UFC mobile tech partner

Ultimate Fighting

Award-winning proprietary mobile marketing solutions and technology provider, CommerceTel Corporation, has announced that it has been selected by the Ultimate Fighting Championship (UFC) in order to provide mobile marketing strategies for device users, such as text alerts, voting, and initiatives for in-venue and in-broadcast special offers. The UFC is currently the sports organization with the most rapid growth worldwide, providing the top events for mixed martial arts (MMA) that are available to nearly one billion homes around the globe. The UFC was first broadcast on network television in November 2011,…

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Constant Contact takes on mobile marketing to an entirely new degree

Mobile Marketing

Constant Contact has announced that it will be embracing mobile marketing to a much greater degree with a new partnership with DIDMO, the developers of the Magmito cross-platform solution for mobile app creation. Though it wasn’t too long ago that the primary focus of the teams at Constant Contact was on services that provide email marketing, the company has now widened its potential and its offerings so that it will have the opportunity to achieve much more significant growth than their customers – past and present – may have expected.…

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