Tag: smartphone stats

Gartner research shows Android takes more than half of sales of smartphones

John Montgallo
Android Phone Statistics

The Android mobile operating system from Google Inc. has – according to research from Gartner Inc. – now taken more than half of all of the smartphones that were sold in the 2011 third quarter. The popularity of the Android-based Samsung Electronics Co. handsets contributed to this success. In total, Android devices made up 52.5 percent of the sales of smartphones, which brings it to a position that is twice as big as it was in 2010 at the same time. According to the email report by Gartner, even as…

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Travel leader implements winning QR code campaign

Jorge Gonzalez
QR Code Campaign

TTA Worldchoice, a worldwide travel trade association, will begin experimenting with QR codes in their latest mobile marketing campaign. The codes will be featured on the consortium’s various marketing materials, which will invite consumers to visit the association’s mobile website. TTA is hoping that their use of QR codes will help catch the attention of tech-savvy travelers and provide them with a more engaging experience overall. Mobile technology is undoubtedly popular. Recent studies suggest that 51% of Americans will own some sort of mobile device by the end of 2011,…

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Don’t miss the NFC express…

L. Green
NFC Tag Marketing

  Near Field Communication (NFC) services may be closer than anyone realizes. Recent research studies are showing that in three short years there will be about 300 million NFC enabled mobile devices, or one out of every five Smartphone’s. Devices and objects that contain NFC capabilities or RFID chips can communicate with each other by sending radio waves when the two get into a close distance of each other. The  technology allows a simultaneous flow of data coming in and going out at the same time. Several companies have been trying…

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Mobile Commerce Plan in Place…Check!

Jorge Gonzalez

  Recent surveys have shown that merchants in the UK, Europe and the United States, all differ widely on their approach and thoughts about mobile commerce. The numbers show that UK merchants are missing out on about £5.7 billion in sales because of poor website performance. One hundred UK marketing managers and IT personnel from retail shops were asked about their mobile commerce sites or plans to start a site. Over 28 percent said they had no mobile sites and had no plans to start one. Only 16 percent of…

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Consumers today demand immediate results from technology

Jennifer Goula

    Out of 10 million people that attempted to shop or purchase items via mobile commerce last year, almost 8.5 million of them had some type of problem during the transaction. A survey conducted last year by a leading market research firm, showed that mobile technology is woefully lacking, and businesses still need educated on mobile commerce platforms.  Technology has created the illusion of a highly advanced civilization; that’s why most consumers have no patience or tolerance when it comes to glitches and poor performance with our electronic devices.…

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