The Fiksu data has also shown that there has been an increase in downloads of apps. The latest report from Fiksu has now been released, in which it shared its data regarding the latest trends in the costs associated with mobile marketing through apps, and shared that in 2012, these expenses were on an “upward trajectory”. This Fiksu Mobile App Marketing Platform data is highly regarded throughout the industry. It provides important insight into the trends and direction that mobile marketing is taking in terms of smartphone and tablet applications.…
Read MoreMobile marketing costs are increasing, report
