smartphone coupons Archives

Peel-off QR codes on shopping bags offer coupons to L.A. supermarket customers

03/01/201602/28/2016 Julie Campbell

Superior Grocers is now offering a unique new way for shoppers to be able to save money. A supermarket in Los Angeles called Superior Grocers has now launched a new promotion based on QR codes, which provides shoppers with peel-off barcodes that, when scanned, provide them with digital offers. These quick response codes are continually updated to make sure customers will always have fresh deals. Therefore, while the QR codes, themselves, may stay the same, when they are scanned by customers, the deals and commercials they see will provide them…

Mobile commerce still being driven by couponing

08/16/201308/13/2013 Jorge Gonzalez

These discounts have been sending the channel forward for a number of years now. Mobile commerce has been driven by coupons sent over smartphones for several years, already having a head start back in 2010, even though this channel represented only 3 percent of online shopping at that time. However, by the end of the holiday shopping season last year, comScore stats showed the channel spiked to 11 percent. Last year, mobile commerce represented about $18.6 percent of consumer spending following the holiday shopping season, not including the purchases related…

M-commerce is receiving an important boost from mobile coupons

06/03/201306/01/2013 Stephanie Beck

This form of advertising is encouraging more people to look to their smartphones when they shop. In 2010, m-commerce made up only 3 percent of online shopping as a whole, but by the time the end of the 2012 holiday season arrived, that figure had spiked upward to reach 11 percent, which represented approximately $18 billion in consumer spending. Mobile merchandising trends are rapidly changing and consumers are catching on very rapidly. These new mobile marketing trends are starting to focus on bringing very practical and attractive elements to m-commerce.…

M-commerce is greatly benefiting from the popularity of mobile coupons

05/25/201305/31/2013 Jesse Collins

These discount opportunities are driving consumers to use the channel on an increasing basis. There is no doubt that m-commerce is growing very quickly, as it represented 3 percent of online shopping in late 2010, and rose to 11 percent by the close of the holiday shopping season last year – according to comScore data. This means that it brought in $18.6 billion in consumer spending last year (excluding travel). Now, various techniques are being analyzed to understand what the main drivers of m-commerce truly are. Among them, mobile coupons…

Mobile marketing still seeing considerable spending

12/01/201208/12/2014 Stephanie Beck

By the end of this year, predictions are starting to show that growth in UK spending will be considerable. The mobile marketing environment has already become a vital part of the advertising and promotions efforts of businesses in most industries, and this will only continue to rise as the penetration of smartphones grows throughout the population. Business customers and individual consumers are relying on these devices to make their purchasing decisions. By the end of this year, it has been predicted that mobile marketing spending in the United Kingdom, alone,…