Reviews play a crucial role for any business, especially for brand discovery, and must be a key consideration in your marketing efforts. Thus, improving your reviews is crucial if you’re running a small business and want to boost sales. Aside from making your business more credible to your target audience, it’ll also help improve revenue in no time. Today, search engines utilize online reviews when deciding which businesses to rank in the local search results. It’s also necessary to gain better visibility for your business. Sadly, your business might end…
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Half of consumers see shopping QR codes as the “future”, research
Quick response codes were fading away before fully taking off, until the pandemic arrived. Shopping QR codes never fully managed to achieve mainstream adoption over the years leading up to the pandemic. That said, their use rapidly took off as businesses sought ways to provide contact-free service and research shows consumers love them. The pandemic has introduced quick response barcodes to consumers in a highly practical way. Equally, research conducted by Outform – a shopper agency and manufacturing hybrid company – showed that 50 percent of consumers view shopping QR…
Read More4 Ways to Boost Staff Motivation
You can generally expect your staff to be injecting less than 70% of their effort into their role, on average, at any one time. No matter how hard we work or what we think others are doing, that is simply human nature and a productivity issue shared by businesses in all sectors. That doesn’t mean that there aren’t ways to engage your staff and keep them motivated to work harder. It’s essential to think creatively when deploying motivational strategies, and with that in mind, this recipe looks at some strategies…
Read MoreNext year will open up a world of mobile security issues
Mobile devices such as tablets and smartphones have become the primary form of technology among Americans, and it will become even more important in the years to come. It has been forecasted by analysts in the industry that by the year 2015, there will be over 1 billion mobile device shipments, well beyond what PC shipments can ever hope to achieve. While this does offer a great deal of potential for individuals to benefit, it doesn’t come without a significant level of risk. Naturally, the increased availability and use of…
Read MoreBig technology for small businesses work!
QR codes are proving to be a handy tool for local business all over the nation. In Seattle, the 2d codes are being used as a cost-effective way of exposure and allowing many business owners to save a small fortune on advertising fees. Being able to link the codes to sites like Facebook and Twitter, small businesses stand to gain significant online presence as intrigue over the black and white boxes grows. Such is the case for Mr. Gyros, a small eatery in Seattle. Co-owner Arsheed was working the…
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