QR Code Press

AT&T extends availability of Mobile Barcode Service to small businesses

05/08/201205/08/2012 Jennifer Goula

AT&T ready to meet the demands of small businesses with mobile marketing platform The demand for QR code services is growing, especially amongst small businesses who have acknowledged the codes as a cost effective way to reach out to a new generation of consumers. Though many consumers remain wary of QR codes, they have become vastly popular to businesses and marketers who believe that interactive advertising is the way to catch the attention of consumers tethered to mobile devices and steeped in technology. AT&T is ready to meet the increased…

Mobile solutions for the small to medium size business owner

03/07/201204/14/2014 Guest Post

Mobile Web use is exploding! With almost 1.2 billion mobile Web users in the world, there will be more mobile devices browsing the Web than computers very soon. 50% of all local searches are already done from a mobile device. This growing trend makes it essential for small-medium businesses to have a mobile-friendly website and a mobile marketing strategy in place. Mobile-friendly websites benefit customers, and in turn the businesses. Roveb is a growing startup working on mobile Web technology, that’s helping small-medium businesses to engage their mobile users, increase…

AT&T study results show that small businesses are using more mobile

02/17/2012 John Montgallo

Mobile Marketing for Small Business Owners

The results of a recent survey by premier communications holding company, AT&T, called the “Small Business Technology Poll” have just been released, and they show that small businesses are continuing to use an increasing amount of the latest wireless technologies, such as 4G devices, tablet computers, and GPS navigation mobile apps. Within the poll, it was also discovered that 96 percent of small businesses are using wireless technologies as a part of their regular operations, and almost two out of every three of those businesses (63 percent) said that it…

Research from Scanbuy shows American marketers increasing awareness and adoption rates for QR codes

02/02/2012 Julie Campbell

Scanbuy, Inc., the company that developed the mobile barcode platform called ScanLife, has released the findings from their quantitative research that demonstrated the sizeable adoption rate and awareness of QR codes and other two dimensional barcodes among American marketers throughout a broad spectrum of industries. Respondents included over 100 marketers that represented businesses both large and small from industries ranging from retail to healthcare, and entertainment. It indicated that half of all key decision makers have already implemented QR codes as an element of their marketing strategies, and that an…

The importance of maintaining the use of QR codes in marketing campaigns

01/22/201201/22/2012 Jorge Gonzalez

Though studies are showing that only a small percentage of Americans have actually used QR codes, many mobile marketing experts are warning companies not to give up on the technology just yet, and that they should seriously consider working them into their marketing strategies for this year. The fact is that while the majority of Americans may not have used the barcodes yet, it doesn’t mean that they won’t do so in the future. Furthermore, the actual potential for the use of the technology is practically limitless. Data from Forrester…