What is Сold Lead: Successful Business by Converting Leads

When it comes to sales and a question: “What is cold lead?”, it refers to someone who has not previously interacted with your company. They may have seen an advertisement or social media post, but know nothing about your products or services.  The Concept of a Cold Lead A cold lead is a contact who has not previously interacted with your company. They may have seen an advertisement or social media post but know nothing about your products or services. It is believed that there are always fewer cold leads…

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