As 2011 comes to its end, marketers are looking into the next year to help to predict how mobile marketing for small and medium businesses (SMBs) will look. The dominant belief is that 2012 will be filled with many different mobile marketing opportunities, including many that have not yet been considered. This year’s figures are already showing that SMBs are largely taking on mobile. In fact, a study by BIA/Kelsey, called “Local Commerce Monitor” showed that 87 percent of businesses of that size are already spending almost a quarter (24…
Read MoreMarketing with mobile for small and medium businesses in 2012
