NFC-enabled application from VTT Technical Research Center could be useful for visually impaired consumers

NFC Technology

As mobile technology become more popular around the world, those with special needs may be missing out. The VTT Technical Research Center in Finland has been working on a series of NFC application that are geared to serve the visually impaired. Researchers believe that the technology can help those with troubled vision to better function in the world and enable them to experience the same features many consumers are coming to adore. The application aims to expand upon the simple concept of linking a physical product to the digital world.…

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O2 and Isobar team to accelerate the development of NFC technology through new contest

NFC Technology

O2, the UK’s largest telecommunications company, has announced a contest for tech-savvy people looking to share their innovative ideas on how to use NFC technology. The company has partnered with Isobar, a modern communications agency, for the event, which will be held from February 24 to the 25. The contest is being labeled as the UK’s first NFC accelerator event and will aim to help developers secure funding for their innovative projects. Though the event is designed as a contest, its true goal is to accelerate the development of NFC…

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Connecthings expects to see the end of QR codes to come at the hands of NFC tags

QR Codes vs. NFC mobie marketing

Connecthings, a company specializing in NFC-based services and analysis, believes that NFC tags will, one day, be the end of QR codes. Many companies interested in mobile marketing have made similar claims in the past, but such predictions have yet to come true. According to Connecthings, however, more consumers are using NFC tags than QR codes. The France-based firm has distributed more than 24,000 NFC tags throughout Europe and has found that they are quite popular with consumers with smart phones. The firm claims that consumers with NFC-enabled smart phones…

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Report shows the rampant growth of the NFC mobile applications market

Mobile commerce Risks

A new report from Markets and Markets, a market research firm, paints a promising picture for the future of NFC technology. NFC has been around for several years but has only recently become a technology of consequence. It has provided advertisers with a new way to engage consumers who are growing increasingly reliant on mobile technology. NFC has also helped birth the new industry of mobile commerce. As such, the market for NFC applications, such as mobile wallets, has become more valuable. In 2011, the market saw revenue growth of…

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Freescale Semiconductor and Inside Secure team to make new NFC-enabled prepaid electricity meter design

Electricity Meters

Freescale Semiconductor, a leading manufacturer of micro-technologies, and Inside Secure, a mobile technology company specializing in NFC, have come together to create a new contactless, prepaid utility meter design. The design aims to bring more security to the world of electronic meter products as well as help modernize the utilities industry. Prepaid electricity meters are quite popular throughout the world, but have been the target of fraud in the past. Both companies claim that the new design system will be much more reliable in terms of safety. The design is…

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