These mobile devices may hold a key to mobile success but are often being overlooked. This holiday season is proving to be a defining time for the mobile marketplace and is allowing those involved in the industry, including marketers, brands, and retailers, to observe the difference between tablet commerce and the shopping that occurs on smartphones. What is being discovered is that there is a massive need for publishers to focus on specific types of devices. Experts are now saying that there is a significant need for a boost in…
Read MoreTablet commerce focus lacking from many retailers
