retail tablet commerce Archives

Tablet commerce is a main driver of online shopping clicks

05/07/201305/06/2013 Stephanie Beck

Mobile devices are playing an increasingly important role in driving internet retail. The Search Agency has just released a report called the State of Paid Search, which has revealed that mobile and tablet commerce are becoming increasingly important drivers for retail internet shopping clicks. It also found that these devices are helping to drive an exponential online shopping growth rate. What the report recorded was that the total Google and Yahoo!-Bing advertising spending had risen by 21.6 percent when compared to the same time the year before. They also looked…

Tablet commerce focus lacking from many retailers

12/18/201212/18/2012 John Montgallo

These mobile devices may hold a key to mobile success but are often being overlooked. This holiday season is proving to be a defining time for the mobile marketplace and is allowing those involved in the industry, including marketers, brands, and retailers, to observe the difference between tablet commerce and the shopping that occurs on smartphones. What is being discovered is that there is a massive need for publishers to focus on specific types of devices. Experts are now saying that there is a significant need for a boost in…