real estate industry Archives

QR codes help real estate agents offer an easier home buying process to customers

11/30/202211/29/2022 John Montgallo

Much of the experience of shopping for a place to live occurs online, and barcodes are helping. QR codes have seen quite a burst of popularity over the last three years and are now starting to find more standard places in people’s lives, including in their home-buying experience. Realtors have been using quick response codes to make it easier to share online information. From 2018 through 2020, the use of QR codes rose by an estimated 96 percent, and real estate agents didn’t fail to pay attention to the trend.…

Paatle launches new QR code initiative for the real estate industry

01/18/201201/18/2012 Stephen Vagus

Paatle, a technology startup launched in 2011, has announced that it will be adopting QR codes for a new initiative aimed at the real estate industry. The company will begin offering a new service called Paatle QR Codes, which will help realtors connect with consumers. Consumers will also be able to use the service to share properties with their friends and colleagues. Each property using the program will have its own, unique QR code that is attributed to its profile on Paatle.com. The program is designed to make it easier…

Realtors looking to augmented reality to further connection with consumers

01/17/201201/17/2012 Stephanie Beck

In the U.S., the real estate industry has benefitted much from adopting mobile technology. A few years ago, realtors began utilizing data matrix codes known as QR codes. These codes enabled realtors to connect with potential home buyers without the need for physical presence. After seeing great success with the codes, some real estate companies are looking to further their use of mobile technology and have set their sights on augmented reality. At last week’s Real Estate Connect conference in New York, Claire Boonstra, co-founder of Layar, a leading augmented…