Real estate marketing tool being used abroad

Real Estate QR Code

QR codes have been popular with real estate agents since they first began appearing in western society in 2008. They have been put to use extensively in the U.S. as a way to provide better service to potential property buyers. English realtors are following suit as WA Ellis, an England based sales and lettings estate agency, adopts the codes for their promotional efforts. As more people continue to become integrated with mobile technology, QR codes stand at the precipice of a paradigm shift in the way consumers interact with companies.…

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New app to help renters with QR Code scanning

It can be difficult to find apartments in a big city. It can be even more difficult to find an affordable one. As mobile technology progresses and becomes increasingly embedded into people’s lives, new methods for apartment hunting are cropping up. Habitat Hunters, a real estate service provider for Austin, Texas, has long aided apartment seekers in their efforts. Now, they are adopting QR codes to better serve a new generation of clients that can’t seem to put their phones down. Habitat Hunters was the first real estate and apartment…

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QR codes…the new mascot for the real estate business

Real estate agents were among the first in the U.S. to adopt QR codes on a large scale. Two years ago, the codes were all but unheard of, their use seemingly reserved for the advertising elite. However, when realtors began using them, more people were exposed to the codes and their popularity began to blossom. The codes were first used by small real estate agencies, as larger companies often tend to shy away from unfamiliar forms of promotion. Now, as the codes becoming ever more popular, the more prestigious real…

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Lender’s QR code campaign designed to connect offline with online

Security One Lending, a company that specializes in reverse mortgages, introduced their latest initiative making use of QR codes. The codes will be featured on the company’s print and online advertisements and will help their customers obtain a better overall experience. Security One hopes to close the gap between their online and offline endeavors through use of the codes, a trend more companies are following as mobile technology becomes more prominent. The company’s loan officers will be able to connect with clients that use the codes, guiding them to the mobile…

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Home sweet home with QR Code service

Smarter Agent, a developer of mobile applications for the real estate industry and consumers, has acquired Toor.me, a mobile tagging and property tour startup. Toor.me offers listing and website hosting services. Realtors are able to upload an unlimited number of photos and showcase virtual tours. These features can also be shared via Facebook and Twitter. Realtors making use of the service will link to their websites using QR codes, which they have dubbed “toors.” The codes will be emblazoned on the agents’ marketing materials. “Every real estate yard sign should…

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