Scan and view all before you buy!

Developer of on-demand video product guides ShowUhow Inc. has announced that they will be using QR codes as part of their platform. The company unveiled their 360 Degree Product Experience Solution at the Spring 2010 DEMO Conference in Palm Desert, California. The platform guarantees that manufacturers and retailers will see higher a higher value of consumer interaction. The codes will be embedded on product packaging and will link to video tutorials or installation guides provided by ShowUhow. Consumers will also be able to contact support should they have an issue…

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Big wine contest promoted with QR Codes

Oregon based winery, R. Stuart & Co., have launched their latest campaign that is making use of QR codes on their recently release Big Fire Pinot Gris wine. The codes, when scanned using a smart phone, will invite consumers to participate in the company’s “Me and My Big Fire” contest on YouTube. The contest was developed by Maria Stuart, co-owner of the winery, alongside marketing firm LynkSnap. The contest is calling for fans of the Big Fire wine brand to submit videos about their experiences with the wine. A sample…

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QR Codes used to beat the race!

Smartphones have taken over nearly every aspect of life. More businesses are tailoring campaigns specifically targeting smart phone users than ever before. One of their primary tools in the constant struggle to gain consumer’s attention is QR codes. The black and white, blocky 2d barcodes have been cropping up all over – in magazines, newspapers and real estate signs – and are now showing up as part of the Murfreesboro Half Marathon in Tennessee. According to race director Melinda Tate, runners will be able to register for the marathon by…

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Promotional goods with QR Codes

MagiCubes, a promotional goods manufacture, recently added QR Codes to all their products as a way of attracting more customers, and for the current ones to be more actively involved. Developed by PTI Corporation, MagiCubes are 3D advertisements in the form of puzzles that come in various shapes. These images are in excellent graphics wherein they can be changed into various shapes. Some are in quite simple ones like cubes which can be iconic or 20 sided diamond while others have more creative signs such as beer and soda cans. These…

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Are QR Codes just some passing fad?

  Remember how you just had to have those gauchos or those bell-bottomed Dittos or any other craze that has come and gone. Well, many are wondering if the codes are just a fad or maybe people in the U.S. just won’t get into it. So lets ask this…how many times are you seeing the black and white codes now a days? If you want your consumers to effectively interact with your brand without spending more why not settle for barcode technology. Today, mobile tagging has become a very common form…

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