qr codes in the US Archives

QR codes scanned daily by 2.75 million Americans

04/12/201304/11/2013 Sam Lambert

A recent survey of U.S. smartphone users has revealed that a large number use the barcodes regularly. Arbitron and Edison Research have just released the results of their most recent mobile use study, which was conducted throughout January and February, and which revealed that QR codes are being regularly used by a large number of smartphone owning Americans. The research revealed that there are a large number of people who scan the barcodes daily. The study included the participation of 2,021 people in the United States, above the age of…

Hallmark to launch holiday collection of cards featuring QR codes

09/22/201109/22/2011 QR Code Press

Hallmark, the ever popular greeting card company, is preparing for the holiday season by launching a new line of Halloween cards for kids. The cards will feature lovable characters from some popular movies and TV shows, such as Scooby Doo and Disney’s Cars. The cards will also include a feature that may not be recognizable to most children: A QR code. Hallmark has taken note of the usefulness of the 2d barcodes and has adopted them in order to connect with consumers. The codes will be stamped on the back…

U.S. government uses QR codes for vehicle tracking system

05/31/2011 Stephen Vagus

QR codes are often associated with some form of marketing. However, the codes can also be used to easily distribute relevant information on a variety of topics. In the past year, QR codes have seen a boom in popularity, becoming much more familiar to the average consumer than in bygone years. They have clear appeal to marketers, but more government agencies are beginning to take note of the codes and how they can be used to connect with citizens and provide them with new and detailed information. The U.S. Department…

QR Code Scanning Connects in Business

04/18/2011 Stephen Vagus

QR codes are making their presence known around the world. Originally developed by Denso Wave, a subsidiary of Toyota, the codes were used to track inventory. Few thought that marketers would find them useful in any capacity, but they have displayed their versatility in the world of advertising time and time again. They have found their way on billboards, packaging, business cards and a variety of other products. The codes have also been used in marketing campaigns for some of the biggest companies in the world, and as a way…

Lions, Tigers and QR Codes?

03/26/201103/26/2011 Sam Lambert

Advertising has gone to the animals, literally. Actually, in this case it isn’t advertising, it’s education. The Santa Barbara Zoo is utilizing QR Codes to give patrons the opportunity to interact with the animals. This is not only brilliant on their part, but a move that should set a standard for every other business out there. QR Codes are small, square, 2-D boxes similar to barcodes. Smartphone’s can download an application that allows them to scan the code and be taken to a website, information or video that has been…