qr codes and mobile marketing Archives

Scanbuy report shows that QR codes are growing in popularity

05/21/2012 Sam Lambert

Mobile marketing gaining a strong foothold with consumers Scanning QR codes is becoming more popular amongst consumers throughout the world. The codes are often considered an ideal tool to reach out to those with mobile devices, such as smart phones and tablets. Indeed, the codes have been a powerful boon for the mobile marketing industry, which has seen a great deal of progress in recent years due to how QR codes are being used. Many consumers are still unfamiliar with the codes despite how often they are being used. This…

BI WORLDWIDE makes use of Hipcricket’s mobile marketing platform

05/09/201205/09/2012 Stephen Vagus

BI WORLDWIDE promotes Verizon FiOS network with QR codes Hipcricket, a mobile marketing company, has announced that BI WORLDWIDE, another marketing firm, will be using its mobile marketing solutions to enhance BI WORDLWIDE’s promotion of Verizon’s FiOS Internet service. The campaign will last four weeks and cover three locations in Southern California. QR codes will play a large role in the campaign, as BI WORLDWIDE will be using them to entice consumers with special offers and discounts provided by Verizon. The QR codes can be found at several locations throughout…

South East Labels looks to teach businesses how to use QR codes effectively

05/07/2012 John Montgallo

Mobile Marketing for Small Business Owners

QR codes growing more popular with businesses, but not so with consumers As the number of consumers in the United Kingdom approaches critical mass, companies are beginning to realize that now is the time to make use of mobile marketing. For this reason, QR codes are becoming widely used by companies interested in reaching out to mobile consumers. These consumers have shown only mild interest in the QR codes and their associated campaigns, but the demand for the codes from the country’s companies has not shown signs of abatement. As…