Television commercial for LG Optimus Vu features QR code marketing

QR Code video

New TV ad encourages smartphone users to scan. LG Electronics in Korea has just released a new QR code marketing campaign that includes a television ad for the LG Optimus Vu, which uses the brand’s U+ LTE. The heart of the commercial is its “If you haven’t smiled lately scan this…” tag line. When a viewer does use his or her mobile device to scan the quick response code that is displayed on the screen, it resolves to what it calls “fun videos”. At the time of this article’s creation,…

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