Denso is at it again with QR codes scanning sophistication

qr codes shopping

The company has launched a new reader mobile app that is designed to work even with small codes. Denso Wave Inc has maintained a consistent spot in the news with its innovations surrounding QR codes, and it has recently stepped up its efforts, yet again, by releasing a new mobile app that it has simply called “Q”. This barcode reader application is designed to make quick response codes more simple and accessible to scanners. Near the end of last year, QR Code Press reported on the FrameQR platform that Denso…

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QR codes are placed under the spotlight by Columbia Marketing

QR code tracing fruit

Quick response codes are being applauded by marketers on an increasing basis, due to cost effectiveness. When it comes to use as a part of a mobile marketing strategy, QR codes have had a rough start, as marketers have struggled to be able to determine how exactly to get the most out of this very inexpensive method of adding virtually limitless digital content to print ads and product packaging. While many companies have seen considerable success with their barcodes, these results are inconsistent. The appeal for QR codes is considerable,…

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QR codes enhance Broomfield Veterans Memorial exhibits

QR codes scanning success

The displays now feature quick response codes that will allow visitors to use smartphones to learn more. The Broomfield Veterans Memorial Museum has now added QR codes to its various displays and exhibits that include everything from the Civil War to the Wars in Iraq and Afghanistan. These quick response codes are designed to give visitors the chance to learn even more while they’re there. By scanning the QR codes with a smartphone or tablet, visitors to the museum are directed to YouTube videos that are relevant to each display…

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QR Code Detective: Are you using the best scanner?

QR code detective - scanners

There are dozens, if not hundreds of quick response code scanning mobile apps available for smartphones. The mighty QR code can be found on everything from a can of peas at your local supermarket to an ad found in an in flight magazine on your way to the exotic vacation of a lifetime, and while they are designed to be quick and easy to use, your experience partly depends on your having selected the right scanner app. Regardless of whether you have an iPhone, and Android based smartphone, a BlackBerry,…

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QR codes could make digital magazine access simpler

qr code stamp card

A new quick response code feature has been added to the PDF software from Flipbuilder.com. QR codes are becoming an increasingly common feature in print ads and product packaging, and Flipbuilder.com has now added these smartphone friendly barcodes to its PDF to HTML and PDF to Flash conversion software called Flip PDF in order to make it easier to access digital publications. The developers of the software have confirmed that the quick response code feature is now available. The option for QR codes has been worked into both Flip PDF…

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