QR codes take center stage on new fruit labels

qr codes watermelon fruit

Itaueira Farms has now unveiled its new labeling and its larger fruit will include quick response codes. Itaueira Farms, a Brazilian melon grower, has now unveiled a brand new label to add to its premium large fruits, including melons, and this new version includes QR codes that will make it easier for consumers to be able to learn about the history of the specific produce they’re purchasing and to obtain some helpful tips. The quick response codes can be scanned with a smartphone to trace the fruit back to its…

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QR codes bring farmers and shoppers together

meat qr codes food

By way of a new initiative, quick response codes will let consumers learn more about where their produce comes from. A new initiative based on QR codes has now been launched by a farmers’ group in Western Australia, which has been designed to help shoppers to use their smartphones in order to learn more about the produce that they are purchasing and serving to their families. These quick response codes will start to be applied to many different types of supermarket products. Among the types of product that will soon…

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QR codes used in pilot program for melon tracking

qr codes watermelon fruit

A new trial by the Pudong Agriculture Association will start labeling produce with the barcodes. The Pudong Agriculture Association in China has just revealed that it will be starting a pilot program in which it will be labeling a specific type of watermelons that are grown locally, using QR codes. The program is slated to begin in May as a part of a larger pilot geared toward improving food safety. The intention will be to use QR codes on labels for 300,000 watermelons that are grown in the area. They…

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QR codes are becoming more common on fruits and vegetables

QR codes potatoes vegetables

Produce suppliers are beginning to use quick response codes to label their products. According to supermarket expert and founder of SupermarketGuru.com, Phil Lempert, produce suppliers who do not use QR codes are missing a considerable opportunity to communicate with consumers in terms of nutritional data, recipes, contests and promotions, and other areas that could engage shoppers and encourage them to buy. These barcodes have made their way into mainstream packaging for processed foods. This has allowed consumers to use their smartphones in order to allow them to use the internet…

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QR codes solution used by Emerald Packaging for grocery products

Jolly Green Giant QR Codes

These barcodes are both smartphone and human readable with a simple scan. Emerald Packaging, a leading supplier of fresh produce packaging, is now offering consumers who have smartphones an additional way to learn about their foods through the use of QR codes. Scanning the barcodes helps consumers to discover the origins of the products they are buying. The unique QR codes that are both smartphone and human readable, have become possible through Domino USA’s installation of digital ink jet printing equipment. The company, which is based in California, manufactures packaging…

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