Stellar Blue Web Design LLC, an Internet marketing agency, will begin helping clients establish their corporate identity by using QR codes. Stellar Blue believes that the growing number of people using smart phones and other mobile devices, as well as the rapid rate of development of technology supporting barcodes, incorporating QR codes in the branding process is vital. The codes will help bridge the gap in communication between businesses and consumers. The company will begin developing QR codes that can be used for print, video, and other Internet marketing campaigns.…
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Talking postcards add that special touch
RSVP Publications, a company that specializes in direct marketing and direct mailing campaigns, has begun adding QR codes to their direct mail card packs. As technology becomes ever more prevalent, print campaigns have fallen out of favor for many advertisers. RSVP Publications is looking to revitalize print media by using new mobile technology to make their campaigns more engaging by introducing their Talking Postcards product. In using the codes, advertisers can guide consumers to mobile sites set up for their products or services. Businesses can use them to offer special…
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Aleyant System, a graphic communications company that offers web-to-print solutions, has announced a variable QR code generator will be added to the eDoc Builder, the company’s web-based data publishing system. The codes will be able to be merged with a database and allow for personalization for print campaigns. Aleyant is encouraging its customers to take advantage of emerging mobile marketing tools now as their popularity begins to take off. A number of benefits can be gained from using the codes and Aleyant believes that retail businesses will see the most…
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