QR Code Press

Revolutionary QR code marketing platform introduced by Solyo

01/02/201901/01/2019 L. Green

Solyo enables any size brand to engage in richer conversation with their customers. California-based company, Solyo.io, is providing businesses with the power to engage their consumers more effectively with a unique QR code marketing platform equipped with geolocation technology. Customers can enjoy a tailored experience in store or at home. Solyo’s QR code marketing platform allows for brands to create an at-home or in-store experience tailored for each moment of need, according to a Solyo press release. A Solyo-powered QR code placed on a product presents different information to consumers,…

Giant QR code promotes tourism in northern China village

09/19/201709/16/2017 Stephanie Beck

In the Chinese province of Hebei, in the city of Baoding created a massive quick response code. A new Chinese tourism campaign has used 130,000 juniper trees to form a giant QR code that is viewable from the air. The quick response code was formed in a large tree field within a northern village. The trees are shaped into a QR code that is completely functional and that is meant to boost local tourism. Each of the giant QR code’s sides is about 745 feet long. The evergreen juniper trees…

Snapchat QR code will now work for a website

02/02/201702/01/2017 Jorge Gonzalez

The popular messaging app has made it possible to create quick response codes for websites, not just profiles. It is now possible to create a Snapchat QR code for a website, not just for an individual profile. The messaging app has been using the quick response codes format for quite a while. The barcodes make it easier for mobile device users to exchange profile links without having to manually enter an individual’s data. The QR codes have now been broadened to allow people to scan to access websites as well.…

QR code lawsuit aimed at Bath & Body Works for patent infringement

01/20/201701/18/2017 Sam Lambert

A Texas company alleges that the retailer is guilty of unauthorized use of patented technology. Texas company, Symbology Innovations LLC, has filed a QR code lawsuit against Bath & Body Works, alleging that its patent has been infringed upon. The complaint, is U.S. District Court for the Middle District of Florida Case number 6:16-cv-02197. Symbology Innovations alleges that a recent unauthorized QR code ad by Bath & Body Works infringed on patents. The QR code lawsuit point out that Symbology was issued the ownership of patents ‘752, ‘773, ‘369 and…

3D QR codes launched by savvy businessman

10/25/201610/21/2016 Jesse Collins

A new project called “Get a Round TUIT” was created by a craft artist and digital decorator. Mark Herring and his business associate, Hal Mandelman have now come up with unique 3D QR codes. These are a part of their most recent project called “Get a Round TUIT.” They provide a type of quick response code, which Herring calls a Matrix code. That barcode will provide local businesses with a new opportunity for growth and customer retention. The 3D QR codes have been designed to be considerably different from the…