Tag: qr code marketing

Mobile Commerce is Booming, and QR Codes Are Leading the Charge

Stephanie Beck
Mobile Commerce

Shopping’s gone mobile, and there’s no turning back. The era of “e-commerce” has catapulted into the era of “m-commerce,” and your favorite way to shop is a huge part of this transformation. Mobile devices aren’t just creeping up on desktop shopping; they’ve officially dominated it. And at the intersection of convenience, tech-savvy consumers, and businesses racing to adapt lies one key tool playing an outsized role in this shift—QR codes. Why QR codes? They’re everywhere lately. Those little black-and-white pixelated squares you probably scanned in a restaurant to check the…

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What If a QR Code Became the Mona Lisa of the Future?

John Montgallo
qr code art

Turning QR Codes Into Art: How Artvizual is Transforming the Game QR codes. We all use them—for menus, payments, guided tours—you name it. They’ve become a daily part of life, with 59% of us scanning them every single day, according to recent numbers. But while they’re undeniably practical, traditional QR codes don’t exactly scream creativity. That’s where Artvizual changes the game. This Amsterdam-based company has flipped the script by launching a store that turns plain QR codes into stunning pieces of visual art, both animated and static. A Quick Look…

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The Role of QR Codes Friendly Website Development in Digital Marketing Post the Pandemic

Guest Post
qr codes

The role of QR codes had subsided after their boom in 2011. Until recently, QR codes had specific business-related purposes, mostly related to eCommerce and payment getaways. However, with the COVID-19 pandemic subsiding and businesses starting to open again, QR codes are making a comeback for various business purposes. Since they do not need to be touched to operate, QR codes are starting to get repurposed for different business purposes, from looking at restaurant menus to downloading e-business cards.  As the role of QR codes increases, a web development company…

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Why your Business Should Be Using QR Codes

Guest Post
QR codes

QR codes have been an interesting piece of technology for just over a decade now, they are implemented in a variety of ways. As they are scannable in the same way barcodes are, using QR codes can provide multiple benefits for a business, from being a useful marketing tool to encouraging more interaction. The technology is continuously advancing and being used in exciting and interesting ways, but even basic QR codes can enhance any business. Read on to find out the top five ways they can do this. They promote…

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HarvestMark QR code allows companies to view key customer insights

Stephanie Beck
HarvestMark QR code - Packaged strawberries

HarvestMark has developed a tool that allows food companies to improve customer satisfaction. By applying a unique HarvesMark QR code to their products, food companies can gain insights into their customers, including where and why they purchased the food item as well as how they chose to consume it. QR codes can provide companies with benefits including traceability and brand awareness. Improving customer satisfaction is important for companies that want to succeed and drive their business forward. Quick response (QR) codes applied to the products they sell can be beneficial…

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