QR codes going BIG in the U.K.

The city of Lincoln in the United Kingdom is starting to follow the QR trend as the codes make their way to the City Centre where they will be featured in shop windows. The codes will be used to offer customers exclusive deals and discounts on merchandise. Many are finding the codes to be a better option for their promotional efforts than conventional advertising. For one, the codes are vastly less expensive than traditional advertising. They are also easily generated and printed.  Lincoln is just another in a long line…

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Axicon Services releases QR code upgrade

Oxford based Axicon Services, a leading barcode verification solution provider, has announced the launching of their latest service to make use of QR codes. The codes will be used to better facilitate registration systems for clients, allowing consumers to sign up for services via QR scanning. Axicon’s customers will also be privy to expert advice from the company’s Barcode Bureau. The codes are able to encapsulate a large amount of data in a comparatively small space. While the codes can be generated for free, a number of agencies have emerged…

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When two worlds collide

The use of QR codes is gaining traction in the print world. As technology evolves, the print industry is looking for ways that it can adapt and keep up with people’s interests. The two industries have been in conflict for many years and, for the most part, both have been unable to succeed over the other. As QR codes rise to prominence, a new line of thought is developing, one that suggests that technology and print can work together instead of competing against one another. The codes are becoming a…

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