QR Code Press

Realtor brings more innovation to the use of QR codes

09/17/201109/17/2011 Jennifer Goula

Realtors were among the first to adopt QR codes when they began showing up in the U.S. The codes provided agents with an easy way to market to mobile consumers, allowing agents to have an uninterrupted presence with potential buyers. Embracing mobile marketing has proven to be a boon for the real estate business, as new marketing techniques have enabled agents to reach out to more consumers. As QR codes enter the mainstream, however, simply applying the codes to pamphlets and signage is not enough, spurring realtors to come up…

Locked-out union workers use QR codes to gain public support for their cause

09/13/201109/13/2011 Stephen Vagus

More than 1,300 employees of American Crystal Sugar Co. have been locked out of factories in three states following failed negations between union leaders and corporate executives early last month. Now, over a month after the lock-out, workers are launching a new campaign to get the public on their side. The campaign will make use of QR codes, which will be printed on fliers and handed out in major cities in Minnesota, North Dakota and Iowa, the states in which workers were locked-out. The QR codes direct smart phone users…

Indie rock band Burning Shapes the first to release an entire album through QR codes

07/28/201107/28/2011 Stephen Vagus

Innovation counts for a lot in the music industry. Performers are constantly fighting to eke out some kind of uniqueness in a field that is rife with like-minded creatives. In bygone years, artists formed rambunctious and audacious personas to stand out from amongst their peers. Now, however, mobile technology could serve this purpose far better. There can be no doubt that society is becoming increasingly enthralled by mobile technology, and that presents artists with a prime opportunity to do something that few have done before. Burning Shapes, an indie rock…

Greenpeace launches new campaign against Volkswagen

07/01/201107/07/2011 John Montgallo

Greenpeace, the non-governmental environmental advocacy group, has launched a new protest against German car maker Volkswagen. The organization has a long history of railing against companies they believe to be harming the environment. With growing concerns regarding climate change, many nations are drafting new laws to help combat the phenomena. The European Union is currently considering two climate-oriented laws that would put strict regulations on carbon emissions and require car manufacturers to make more efficient vehicles. Greenpeace believes that Volkswagen is participating in a campaign to derail the progress of…

New enterprise with fresh opportunity for all types of businesses

03/30/2011 Sam Lambert

AngelPad, a platform connecting ambitious startups with enterprising investors, held another of their famous Demo Days yesterday. Thirteen promising companies, ranging from car insurance to search engine startups, were presented to more than 100 potential investors. The thirteen were chosen from amongst a pool of more than 800 applicants. A number of companies that were represented at AngelPad’s Demo Day made use of QR codes. Many marketers are beginning to rely on the codes as a way to engage consumers as mobile technology becomes a more integrated part of their…