qr code development Archives

Next generation of QR codes may be coming

10/31/201310/30/2013 Jennifer Goula

Visually appealing QR codes may be on their way A new generation of QR codes may be dawning thanks to researchers from the United Kingdom’s University of Nottingham. The researchers have developed what they call “Aestheticodes,” which are QR codes that are designed to be more visually appealing. QR codes have become a staple of marketing and many companies use the codes to interact with mobile consumers. The black and white blocky patterns of the codes have been criticized by consumers in the past, however, with many people claiming that…

Ubleam looks to a new generation of QR codes

04/23/201304/22/2013 Jesse Collins

New QR codes developed by Ubleam Ubleam is a new start-up devoted to the development of a new generation of QR codes. The company was established in 2011 in France and has made significant progress in its endeavor to launch a new kind of code that could be very useful in marketing and other applications. QR codes have been evolving over the years, going from black and white blocky patterns to more visually appealing designs. Visual QR codes, those that are free of the blocky patterns of their traditional counterparts,…