How QR Codes Can Make Your Products Better

QR Codes

QR codes have been around for a while, but are still an underutilized technology that holds a lot of benefits that numerous companies are failing to exploit. They’re great at providing a link between print and online marketing, and they create a measurable way for businesses to track the success of their campaigns and products. QR codes have the potential to make your products drastically better, and smarter, be it if they appear on the packaging or product itself. They also provide a creative way to improve your goods. Here’s…

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QR Code Rangoli: Diwali festival goes digital in 2016

QRC Rangoli Feature Image 1

Diwali or the festival of lights is a popular Indian festival celebrated by the Hindu, Sikh, and Jain communities across the world. Spiritually, it symbolizes the victory of light over darkness and good over evil. Homes, offices and streets are decorated with colorful flowers, lights, and lamps. An important aspect of the celebration is Rangoli – a traditional floor art created using colored rice flour, sand, or flower petals. QR Code Rangoli by Scanova Scanova, an India-based company that provides QR Code Generation tools, celebrated Diwali by taking Rangoli one…

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Visualead ushers in a new generation of QR codes

Visualead QR Codes

QR codes are evolving QR codes are beginning to evolve to meet the needs of consumers and businesses that have a strong interest in dynamic digital content. The codes have become a staple in the marketing field, but are often criticized as being too ugly or boring. This critique is not falling on deaf ears, however, as Visualead, a pioneer in the interactive technology field, works to bring new life to QR codes and change how they are perceived. Visual QR codes continue to gain traction Visualead gained renown through…

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Korean company builds a QR code out of chocolate blocks

Chocolate QR Code

In the world of mobile marketing, few tools are as versatile as the QR code. The codes are most often generated digitally. On rare occasions, however, a company takes matters into their own hands and creates codes with physical materials. Such is the case with Lock&Lock, the world’s leading producer of plastic food storage containers. The Korean-based company is well known for their products and their knack for consumer interaction and customer loyalty. Because of this, adopting QR codes seems to be no surprise, but the company was not content…

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