Tag: qr code campaign

QR codes employed by German Maestro for consumer education

L. Green
qr codes speaker german maestro

The speaker and audio technology company has enhanced its customer education program with barcodes. German Maestro took the opportunity at CES to unveil a new program that has been created to assist retailers with more appealing and practical consumer education through the use of QR codes. Last year, the company launched a different form of “Ask Me” program for retailers. That system assisted their sales professionals in being able to better educate current and prospective customers who are interested in their products or who have questions about their technologies or…

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M-commerce services at Davids will be powered by Payair

L. Green
QR codes smartphone

This new mobile campaign will include QR codes on ads and billboards. Davids, a Swedish electric device retailer, has just granted a contract to the mobile payments service called Payair in order to help the company to upgrade its mobile commerce experience for consumers. The two businesses will work together to offer an enhanced shopping experience over smartphones. This new agreement will give Davids the opportunity for integration of the mobile commerce service from Payair, in order to allow consumers a far broader m-commerce shopping experience from the comfort of…

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McDonald’s adopts QR codes

Jesse Collins

McDonald’s using QR codes to provide consumers with information McDonald’s is embracing QR codes to provide its customers with new information concerning the food the restaurant chain provides. The company chose to make use of QR codes because of their information distribution capabilities. McDonald’s has taken note of the growing popularity of QR codes, especially as the codes continue to perform well against their competitors in the interactive mobile technology field. The company believes that the codes will help establish more transparency among health conscious consumers. Codes will allow access…

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QR codes to assist tourists visiting Spain

Jorge Gonzalez
QR codes used for tourism

Smartphone using visitors to Costa del Sol to enjoy enhanced travels. The city of Costa del Sol in Spain has launched a new smartphone friendly campaign to help tourists that are visiting by allowing them to scan QR codes for more information. This helpful tool is meant to help to improve the overall tourism experience in the area. The QR codes will be placed at various locations around the region, focusing primarily on cultural venues that are typically of the greatest interest to visitors to the area, as well as…

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QR codes used on Arizona Beverages at 7-Eleven boost in-store experience

L. Green
Arizona drinks QR codes

Smartphone activated mcommerce campaign is expected to generate consumer excitement. Beginning this month, customers at 7-Eleven have been able to use the QR codes on Arizona Beverages on the label of its newest drink flavor in order to become eligible to win a number of different prizes. The Cherry Lime Rickey flavor is brand new and is available exclusively at the convenience chain. By making its new flavor launch at 7-Eleven, Arizona Beverages is piggybacking on the mcommerce success that the convenience store chain has already been experiencing over the…

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