Will mushroom company get magic results from QR code campaign?

QR Code

To-Jo Mushrooms, a fourth generation family-owned producer and distributor of fresh mushroom products, has announced that they will be introducing QR codes to their products. Initially, the codes will be featured on the packages of only a small number of fresh mushroom packs. The company is hoping to take advantage of the popularity of smart phones and other mobile devices and believes that the codes will help them stand out in the minds of consumers. As part of their mobile marketing efforts, To-Jo has also produced a bevy of new…

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New mobile marketing services increase offering QR code analytics

JSP Media, a marketing and web development company based in Elliot City, Maryland, are now offering a mobile site and QR code design service. As mobile technology becomes more prevalent, the importance of mobile-optimized websites is becoming clear. More businesses are beginning to incorporate mobile technology into their operations, hoping to take advantage of the boom in smart phone use and the emergence of other mobile devices. QR codes are playing a big role in changing the way companies interact with consumers. The black and white barcodes can be printed…

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Mobile marketing on a budget

Maintaining your business presence to consumers can be a daunting task in a slow economy. Most small and medium sized businesses are cutting back on any unnecessary spending, just to stay open. Priorities are re-set; some things are put off, and other tasks, like advertising, are getting a minimal budget. There is good news; QR Codes have made it possible for you to keep your public presence, without going broke. Advertising expenses can add up quick for a small business; and chances are, you will only reach a small percent…

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QR codes take flight…in more ways than one!

Jet Airways, a major international airline, is now providing QR codes as a new and innovative way to keep their customers up to date with company services and procedures. It is among the first airline to implement this type of mobile marketing technology and has already put the codes to use on their website and Facebook posts. Plans are in the works to place the codes in their in-flight magazine, JetWings, later next month, allowing passengers to look up information on the various advertisements within its pages. “In the second phase, Jet Airways…

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