Print industry attempts to compete with technology with the help of technology Since the advent of technology, the print industry has labored to compete for the affection of consumers. With each new generation, consumers became more enamored with technology, especially that of the mobile variety. Smart phones and other handheld devices have succeeded in peeling consumers away from traditional print media. Print has managed to survive the relentless onslaught of technological gadgets being developed for consumers, but the industry has made note of its own steady decline. In an effort…
Read MorePenguin Books and Zappar bring augmented reality to print
