PassMarket aims to dominate mobile commerce Mobile technology firm iMobile3, has designed a new system that will make mobile commerce easier for those with iOS devices. The new system is being integrated into PassMarket, which was first launched in 2012. PassMarket has operated primarily behind-the-scenes, providing retailers with a way to connect to mobile consumers through their digital wallet applications, such as the Apple Passbook. This platform has initially focused on loyalty programs, but mobile payments are becoming much more common among consumers and people are beginning to look for…
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