online marketing Archives

How To Select The Right Influencer For Your Brand

04/29/202205/04/2022 QR Code Press

Many business owners are experimenting with different marketing strategies to entice existing and potential customers to avail themselves of their products and services. One of them is influencer marketing, an effective digital marketing strategy that enables you to reach a larger target market and drive sales. At its core, influencer marketing is all about collaboration and partnership. You’re paying a person or a group to advertise, feature, or positively promote your brand to their existing audience. Some people may also see this as ‘paid word-of-mouth.’ However, influencer marketing can only…

How to Build an Effective SEO Team

03/28/202203/28/2022 Guest Post

Whether you’re building a team from scratch, you’re expanding your team, or you’re starting a new online-based business that will rely primarily on SEO, the people who are part of your team are integral to your success. Building an SEO team will be what could ultimately drive your business growth. There are technical considerations that come with building a team. For example, you’ll have to create an infrastructure where everyone can securely access the resources they need to do their jobs with minimal friction. Before you can get to those…

Top Local SEO Tips for Small Businesses in Arizona

03/16/2022 Guest Post

Any small business that sustained during the pandemic will tell you; they did so by staying focused on retaining customers and tightening the budget. However, it’s possible to expand online presence and get more customers through SEO. Before the pandemic, almost 50% of Google searches were local, and there was a huge growth of 250% in the local “near me” searches. In the last few years —especially during the pandemic— SEO or Search Engine Optimization has become a core part of every business’s marketing strategy. For the uninitiated, SEO is…

How To Get More Online Reviews For Your Small Business

02/28/2022 Guest Post

Reviews play a crucial role for any business, especially for brand discovery, and must be a key consideration in your marketing efforts. Thus, improving your reviews is crucial if you’re running a small business and want to boost sales. Aside from making your business more credible to your target audience, it’ll also help improve revenue in no time. Today, search engines utilize online reviews when deciding which businesses to rank in the local search results. It’s also necessary to gain better visibility for your business. Sadly, your business might end…

The Ultimate Video Marketing Guide for 2022

12/13/2021 Guest Post

Today’s business landscape is far more sophisticated than it was just a few years ago. If you don’t stay updated with the trend, you will miss the opportunity to win. Video is a crucial marketing tool that many businesses are still underutilizing. Any marketing plan that does not include video marketing is bound to fail these days. Introduction to video marketing and how does it work? In its simplest form, video marketing is the use of video to connect with new and current audiences. You may utilize video in marketing…